One of the problems the Callan Method has to face is that of being associated in the public mind with such things as miracle cures for baldness, or adverts saying "Learn a language in three months". Such adverts seldom give the precise level reached after three months (usually quite a low one), or offer any guarantee of success in an exam conducted by an independent body. The word "guarantee" is even sometimes used in adverts, but no written guarantee is actually given. Some people can, of course, learn a language in three months, if they have a great natural ability, excellent memory, and totally dedicate themselves to the task; but such people are extremely rare. The Callan Method, on the other hand, defines precisely the level the student reaches and guarantees him success, whether or not he has a good memory or any natural ability.


The reason schools using the Callan Method prepare most of their students for the Cambridge exams is that these exams are much better known throughout the world than other exams and have been in existence for much longer (one since 1913). They are indeed truly international.


Although most Callan students taking exams take the Cambridge exams, schools using the Callan Method prepare students for any kind of exam which is at the same level as, or a similar level to, the Cambridge exams, and guarantee them accordingly. By studying with the Callan Method, the students automatically reach the level of these other exams. They then only need a few lessons of examination technique in order to sit the exams.


The Callan student is, of course, not obliged to take the Cambridge exams, or any exams whatsoever. He might be studying for his own personal satisfaction. He can cease studying at any point, but if he does reach the level of the Cambridge exams, it would be a pity not to sit them and have a valuable certificate to show his level of English. He might not need the certificate at the present moment, but one day in the future he might wish to work abroad, or in a job at home which requires a knowledge of English, and consequently will be asked for his level in the language. To say that he has a "good" or "fair" command of the language is rather vague, but if he can say that he has one of the Cambridge Certificates, his future employer can immediately classify him, as the Cambridge Certificates will almost certainly be well known in the employer's own country.

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